Another STABILO Mega-Store - Artist & Display in Milwaukee, WI

Actually, Artist & Display in Milwaukee, WI is the ORIGINAL STABILO mega-store in the US! About a year ago they put up a giant STABILO "Planet 3000" display - a huge STABILO red structure that almost looks like a playground set of some sort, except it houses all kinds of STABILO products.

Owners Jack and Lynn Klein and creative director Nora Hackenberg (Lynn and Nora are pictured above with their staff in custom Point 88 t-shirts in front of the display) have been STABILO lovers and supporters for some time now, and were really excited to be the first store in the United States to have this mega-display. To celebrate the new display, last October they held "STABILOfest" - a month of creative and fun activities revolving around STABILO products. Some of the highlights from the events included the making of STABILO shrinky-dink people, a giant mosaic made out of 843 pieces of paper squares, and even school kids singing a special STABILO song they wrote! Lynn and Nora have even been known to make STABILO jewelery.

Artist & Display even made a video for Youtube chronicling all the STABILOfest activities, which you check out with this link;

http://www.youtube.com/watch?v=JYQObncdpCY

A year later, STABILO is still going strong in their store - they offer a ton products like Point 88, Point Visco, Pen 68, CarbOthello, the GREENlighter dry highlighters, the GREENcolors & GREENgraph pencils, Bionic Worker pens, ALL STABILO pencils, Sensor pens, Easy Ergo pencils, Woody pencils, and much more!

For more information on Artist & Display, check out their website;

http://www.artistanddisplay.com/


They always have fun events and activities going on!

STABILO Dry Highlighter - GREENlighter - Now Available to Buy Online!

The STABILO GREENlighter is now available for purchase online!

This FSC-certified dry highlighter comes in 3 bright colors and an ergonomic, triangular shape. FSC-certification guarantees that the wood comes from well managed forests, and the coating is an environmentally friendly matte varnish. The highlighters can be used on a variety of paper including inkjet, copy, and fax.

Finally, they are available to order from this online retailer!!!

http://www.artsuppliesonline.com/catalog.cfm?cata_id=12871

Enjoy highlighting with a clear conscience!

The Birth of STABILO Active Shop at Flax San Francisco!

It's alive! And quite active!

The first STABILO Active Shop towers to go up in the US were raised at Flax Art & Design in San Francisco, CA last week!

http://www.flaxart.com/

It was great to see curious customers migrate right over to this bold new display. People were picking out products even before everything was out on the shelf! For pictures of the new display click on the link below:

http://www.flickr.com/photos/37818132@N06/sets/72157622313631212/

The Active Shop display is literally LOADED with awesome STABILO products like Point 88 fineliners, Pen 68 markers, CarbOthello pencils, Woody 3 in 1 pencils, Sensor pens, GREENlighter dry highlighters, Colorgel pens, and more.

If you happen to be in San Francisco, definitely check out Flax and grab some STABILO while you're there!

Flax San Francisco Becoming a STABILO Mega-store!

OK, well the whole store won't quite be STABILO, but this week Flax Art & Design in San Francisco, CA (http://www.flaxart.com/) will become the first retailer in the United States to have their very own STABILO Active Shop!

This 2-tower display will hold a ton of cool STABILO stuff. Here's a sneak peak at what's gonna be in there:

Point Visco pens
CarbOthello pencils
Write 4 All pens
Sensor pens
Pen 68 markers

Point 88 fineliners

BOSS highlighters

Easy Ergo pencils

ALL STABILO pencils

Woody 3 in 1 pencils

Power markers

GREENlighter - FSC dry highlighters

GREENgraph - FSC graphite pencils

GREENcolors - FSC colored pencils

This is definitely one hearty selection of STABILO.

We'll be setting up the display this week and I'll be updating the blog after it's up and ready to go!

We'll also be celebrating with Flax for this special occasion of being the first in the US to have the STABILO Active Shop by holding a STABILO event later this year. I'll be posting that as well once it's determined.

STABILO Dry Highlighter - GREENlighter!

I have to be honest, one of the new STABILO products that surprised me the most this year was the GREENlighter - a dry highlighter pencil that's part of the new GREEN range of product. Basically, it's a thick pencil that's used as a highlighter. STABILO used to make the BOSS dry highlighter pencil, but discontinued it several years ago. I was fortunate to have one of the old BOSS dry highlighters and LOVED it, which is why all that remains now is a little nub of it in my desk drawer. So when I found out STABILO was reviving the dry highlighter as part of their GREEN range, I got excited.

What surprised me was that there are others out there that felt the same way I did! When talking to STABILO lovers about it, I found there were other people out there who missed the BOSS dry highlighter and have actually been looking for it since it disappeared. Now it's been reincarnated as an eco-friendly version in three colors!

So here's the lowdown on the GREENlighter - it has a triangular shape making it more ergonomic to hold, and it's also thicker than a normal pencil. The wood is 100% FSC (Forest Stewardship Council) certified wood and is coated with an eco-friendly matte finish. It comes in three colors; yellow, green, and pink.

If you want to know where to find the STABILO GREENlighter, feel free to email me at:

ebrandsmaven@gmail.com

New STABILO GREEN Products

Word on the street is that GREEN is HOT!

Environmental responsibility has become an important topic in our everyday lives. Numerous companies have recognized the need be more environmentally responsible and are now offering a multitude of "green" products.

STABILO has been on the forefront of the green movement from early on. It was the first pencil manufacturer in the world to become FSC (Forest Stewardship Council) certified back in 1998. It was also one of the first 100 companies overall to gain this certification. Being FSC certified means that as a manufacturer, STABILO's manufacturing operations meet the strict requirements set by the FSC that ensure environmentally responsible management of the world's forests.

In 2009, STABILO has introduced it's new GREEN line, which consists of colored pencils, dry highlighter pencils, and graphite pencils, all made from FSC-certified wood. This means that the wood used in these pencils comes from well-managed forests, to maximize sustainability. The packaging is also made from recycled and FSC-certified materials.

Launched in January of this year, the GREEN products have become instantly popular! The sleeper hit of the GREEN product offering have been the dry highlighter pencils. The feedback I've been hearing from both retailers and consumers is that they are so glad STABILO is now offering a dry highlighter again - STABILO used to produce a different dry highlighter pencil in the past but discontinued it some time ago. People like the dry highlighter because of it's ability to highlight thin paper without soaking and tearing it.

Want your own FREE sample from the STABILO GREEN line? Send an email request with your name and address to ebrandsmaven@gmail.com, and I'll send you a free colored pencil sample from the STABILO GREEN line! Please put "GREEN Sample" in the subject line. Free sample offer only good for the United States.

For more info on the Forest Stewardship Council, please visit;

www.fsc.org