Monday, April 6, 2009

Stabilo Makes a Splash at ArtyGras!


For our first retail event of the year, I set up Stabilo camp with a demo table at ArtyGras, a yearly art supply extravaganza held by Art Supply Warehouse of Westminster, CA. On Sunday, March 15th, hundreds of customers flooded the store for the third and final day of this very successful store wide event. Those same lucky customers were able to play and create with a whole breadth of Stabilo products - from the ever popular Point 88 fineliner pens to the chunky, funky Woody pencils.

We partnered Stabilo with Strathmore papers, to offer customers the chance to use any Stabilo products they liked to create their own mini masterpieces on Strathmore Artist Trading Card papers. They also had the chance to drop their newly minted masterpieces into a raffle box, where a winner was pulled every hour. Winners walked away with a very cool gift bag filled with Stabilo and Strathmore goodies. Those who didn't win still got to walk away with free Stabilo swag from the table. Hey, everyone is a winner with Stabilo! Customers who tried and fell in love with Stabilo pens and pencils at the table were elated to find that Art Supply Warehouse had hot deals to boot on Stabilo products inside the store.

Stay tuned for more information on upcoming Stabilo retail events!

No comments:

Post a Comment